Sofia Kandy brings over a decade of experience in the luxury fashion and retail world, having held record-breaking sales and management roles at iconic houses such as Louis Vuitton, Christian Dior, and Emporio Armani. During her time at Dior, she also lent her eye for detail to visual merchandising, ensuring the brand’s aesthetic vision came to life in every space she touched.

Born in the Netherlands and raised in Casablanca in a creative household — her father a renowned architect — Sofia’s roots are deeply intertwined with art, design, and culture. She later moved to Boston at the age of 14, then Miami, where she launched her professional career and entrepreneurial ventures.

Sofia is also the founder of Moroccan Chic Shop, a brand that seamlessly blends traditional Moroccan craftsmanship with modern fashion — featuring contemporary kaftans, artisanal Berber jewelry, and palm tree bags with a unique cultural flair.

A powerhouse independent single mother, Sofia brings not only business acumen and global luxury expertise to the table, but also heart, vision, and a passion for honoring heritage through elevated storytelling. Her perspective as a multicultural tastemaker and brand builder makes her a standout voice in the world of modern luxury.